{"id":84848,"date":"2021-06-29T13:38:05","date_gmt":"2021-06-29T17:38:05","guid":{"rendered":"https:\/\/bagleybp.com\/?page_id=84848"},"modified":"2021-06-30T11:43:04","modified_gmt":"2021-06-30T15:43:04","slug":"bagley-capabilities-statement","status":"publish","type":"page","link":"https:\/\/bagleybp.com\/index.php\/bagley-capabilities-statement\/","title":{"rendered":"Bagley Capabilities Statement"},"content":{"rendered":"

[vc_row row_height_percent=”0″ override_padding=”yes” h_padding=”0″ top_padding=”0″ bottom_padding=”0″ back_color=”color-xsdn” overlay_alpha=”50″ gutter_size=”3″ column_width_percent=”100″ shift_y=”0″ z_index=”0″][vc_column width=”1\/1″][vc_single_image media=”85044″ media_width_percent=”94″ alignment=”center”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″][vc_column_text border_color=”color-955762″ css=”.vc_custom_1625065992500{margin-right: 0px !important;margin-left: 0px !important;border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 5px !important;border-left-width: 0px !important;padding-right: 0px !important;padding-bottom: 22px !important;padding-left: 0px !important;}”]<\/p>\n

WE ARE BAGLEY<\/span><\/h2>\n

We are an experienced one-stop marketing <\/span>and branded products company. We equip our clients with the tools they need for a unique and an engaging experience, positioning us as leaders in the industry as a true adjunct marketing team.<\/span><\/span>[\/vc_column_text][vc_column_text border_color=”color-955762″ border_style=”solid” css=”.vc_custom_1624570146331{margin-top: 46px !important;margin-right: 0px !important;margin-left: 0px !important;border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 5px !important;border-left-width: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 22px !important;padding-left: 0px !important;}”]<\/p>\n

CORE COMPETENCIES<\/span><\/h2>\n
    \n
  • Full-Service Product Media Agency<\/span><\/li>\n
  • Product Sourcing & Development<\/span><\/li>\n
  • Customer & Employee Appreciation<\/span><\/li>\n
  • Corporate Recognition Programs<\/span><\/li>\n
  • E-Stores & Online Services<\/span><\/li>\n
  • Kitting & Fulfillment<\/span><\/li>\n<\/ul>\n

    [\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_column_text border_color=”color-955762″ border_style=”solid” css=”.vc_custom_1624570995620{margin-right: 0px !important;margin-left: 0px !important;border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 5px !important;border-left-width: 0px !important;padding-bottom: 40px !important;padding-left: 0px !important;}”]<\/p>\n

    DIFFERENTIATORS<\/span><\/h2>\n
      \n
    • Woman-Owned, Family Led Small Business:<\/strong> Know the decision makers because you work directly with them.<\/span><\/li>\n
    • Service Second to None:<\/strong> We are a product media agency that places outstanding service as our top priority. Customer satisfaction and serving their best interest is what matters most.<\/span><\/li>\n
    • Honesty & Integrity:<\/strong> We look to build long-term relationships with right-fit clients that value open communication and honest business practices.<\/span><\/li>\n
    • Unique Problem Solving:<\/strong> We see our customers \u201cproblem\u201d as a unique challenge to solve and an opportunity to show how well our team can deliver.<\/span><\/li>\n
    • Creativity:<\/strong> We think differently. We solve complex problems by creating game-changing solutions using creativity in organizational execution, product programming and creative campaigning.
      \n<\/span><\/li>\n<\/ul>\n

      [\/vc_column_text][\/vc_column][\/vc_row][vc_row row_height_percent=”0″ override_padding=”yes” h_padding=”2″ top_padding=”2″ bottom_padding=”0″ overlay_alpha=”50″ gutter_size=”2″ column_width_percent=”100″ border_color=”color-955762″ shift_y=”0″ z_index=”0″][vc_column column_width_percent=”100″ gutter_size=”3″ overlay_alpha=”50″ border_color=”color-955762″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/4″][vc_column_text border_color=”color-955762″ css=”.vc_custom_1624571518206{border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 5px !important;border-left-width: 0px !important;padding-bottom: 22px !important;}”]<\/p>\n

      CORPORATE DATA<\/span><\/h2>\n

      Bagley Branded Products, Inc<\/strong>
      \n730 Creative Drive, Suite 2,
      \n<\/em><\/span>Lakeland, Florida 33813<\/em><\/span><\/span>
      \nASI-129900 \u2022 PPAI-101941<\/span>[\/vc_column_text][\/vc_column][vc_column column_width_percent=”100″ gutter_size=”3″ overlay_alpha=”50″ border_color=”color-955762″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/4″ css=”.vc_custom_1625064961929{padding-left: 20px !important;}”][vc_column_text]<\/p>\n

      CONTACT<\/span><\/h2>\n

      Jill Stults<\/strong>
      \njill@bagleybp.com<\/em><\/span>
      \n863.412.3240<\/strong><\/span>
      \nwww.bagleybp.com<\/em><\/span>[\/vc_column_text][\/vc_column][vc_column column_width_percent=”100″ gutter_size=”3″ overlay_alpha=”50″ border_color=”color-955762″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/4″][vc_single_image media=”84877″ media_width_percent=”100″][\/vc_column][vc_column column_width_percent=”100″ gutter_size=”3″ overlay_alpha=”50″ border_color=”color-955762″ shift_x=”0″ shift_y=”-5″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/4″][vc_single_image media=”84867″ media_width_percent=”91″ alignment=”right”][\/vc_column][\/vc_row][vc_row row_height_percent=”0″ override_padding=”yes” h_padding=”2″ top_padding=”0″ bottom_padding=”0″ overlay_alpha=”50″ equal_height=”yes” gutter_size=”3″ column_width_percent=”100″ border_color=”color-955762″ border_style=”solid” shift_y=”0″ z_index=”0″ css=”.vc_custom_1625067125145{margin-top: 20px !important;border-bottom-width: 5px !important;}” shape_dividers=””][vc_column column_width_percent=”100″ gutter_size=”1″ overlay_alpha=”50″ border_color=”color-955762″ border_style=”solid” shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/2″ css=”.vc_custom_1625065253646{border-top-width: 5px !important;padding-bottom: 20px !important;}”][vc_column_text border_color=”color-955762″ css=”.vc_custom_1625066138119{margin-right: 0px !important;margin-left: 0px !important;border-top-width: 0px !important;border-right-width: 0px !important;border-left-width: 0px !important;padding-top: 25px !important;padding-right: 0px !important;padding-bottom: 22px !important;padding-left: 0px !important;}”]<\/p>\n

      OUR VALUE IS DELIVERED
      \nBEFORE WE EVER PLACE
      \nAN ORDER. IT\u2019S IN OUR
      \nAPPROACH.<\/span><\/h2>\n

      We believe marketing strategy and branded products are united. That merchandising is bigger than a shelf or an online store. And that promotional products are more than just tchotchkes handed out at a trade show. Of course, we can produce an endless number of them \u2014 and they\u2019re going to be cool, different and worthy of a spot in your customers\u2019 office. But the real results of our work isn\u2019t stuff. It\u2019s an extension of your story that sticks with your customers and builds business.<\/span><\/span>[\/vc_column_text][vc_column_text border_color=”color-955762″ css=”.vc_custom_1625066239825{margin-right: 0px !important;margin-left: 0px !important;border-top-width: 0px !important;border-right-width: 0px !important;border-left-width: 0px !important;padding-top: 15px !important;padding-right: 0px !important;padding-bottom: 22px !important;padding-left: 0px !important;}”]<\/p>\n

      QUICK FACTS<\/span><\/h2>\n
        \n
      • In business since 1952<\/span><\/li>\n
      • 14 Employees<\/span><\/li>\n
      • Service the U.S. and Caribbean<\/span><\/li>\n
      • 5+ Million Annual Revenue<\/span><\/li>\n
      • Industry Affilliations: PPAI, PPAF, ASI,<\/span>
        \nSAGE, SCORE Tampa, Lakeland Chamber<\/span><\/li>\n<\/ul>\n

        [\/vc_column_text][vc_column_text border_color=”color-955762″ css=”.vc_custom_1625067069955{margin-right: 0px !important;margin-left: 0px !important;border-top-width: 0px !important;border-right-width: 0px !important;border-left-width: 0px !important;padding-top: 15px !important;padding-right: 0px !important;padding-bottom: 22px !important;padding-left: 0px !important;}”]<\/p>\n

        NAICS CODES<\/span><\/h2>\n

        542613 – Marketing Consulting
        \n541850 – Outdoor Advertising
        \n541860 – Direct Mail
        \n541890 – Other services related to Advertising
        \n541810 – Ad Agency
        \n541870 – Ad Material Distribution
        \n323113 – Commercial Screen Printing<\/span><\/span>[\/vc_column_text][\/vc_column][vc_column column_width_percent=”100″ position_vertical=”middle” gutter_size=”3″ overlay_alpha=”50″ border_color=”color-955762″ border_style=”solid” shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/2″ css=”.vc_custom_1625065741057{border-top-width: 5px !important;border-bottom-width: 0px !important;padding-right: 0px !important;}”][vc_single_image media=”85052″ media_width_percent=”100″][\/vc_column][\/vc_row][vc_row unlock_row_content=”yes” row_height_percent=”0″ override_padding=”yes” h_padding=”2″ top_padding=”2″ bottom_padding=”2″ back_color=”color-xsdn” overlay_alpha=”50″ gutter_size=”3″ column_width_percent=”100″ shift_y=”0″ z_index=”0″][vc_column width=”1\/1″][vc_single_image media=”84859″ media_width_percent=”100″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

        WE ARE BAGLEY
        \nWe are an experienced one-stop marketing and branded products company. We equip our clients with the tools they need for a unique and an engaging experience, positioning ourselves as leaders in the industry as a true adjunct marketing team.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-84848","page","type-page","status-publish","hentry","page_category-page"],"yoast_head":"\r\nBagley Capabilities Statement - Bagley Branded Products<\/title>\r\n<meta name=\"description\" content=\"WE ARE BAGLEY. We are an experienced one-stop marketing and branded products company. We equip our clients with the tools they need for a unique and an engaging experience, positioning ourselves as leaders in the industry as a true adjunct marketing team. Woman-Owned, Family Led Small Business: Know the decision makers because you work directly with them. \u2022 Full-Service Product Media Agency\u2022 Product Sourcing & Development\u2022 Customer & Employee Appreciation\u2022 Corporate Recognition Programs\u2022 E-Stores & Online Services\u2022 Kitting & Fulfillment\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/bagleybp.com\/index.php\/bagley-capabilities-statement\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Bagley Capabilities Statement - Bagley Branded Products\" \/>\r\n<meta property=\"og:description\" content=\"WE ARE BAGLEY. We are an experienced one-stop marketing and branded products company. We equip our clients with the tools they need for a unique and an engaging experience, positioning ourselves as leaders in the industry as a true adjunct marketing team. Woman-Owned, Family Led Small Business: Know the decision makers because you work directly with them. \u2022 Full-Service Product Media Agency\u2022 Product Sourcing & Development\u2022 Customer & Employee Appreciation\u2022 Corporate Recognition Programs\u2022 E-Stores & Online Services\u2022 Kitting & Fulfillment\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/bagleybp.com\/index.php\/bagley-capabilities-statement\/\" \/>\r\n<meta property=\"og:site_name\" content=\"Bagley Branded Products\" \/>\r\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BagleyBP\" \/>\r\n<meta property=\"article:modified_time\" content=\"2021-06-30T15:43:04+00:00\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:site\" content=\"@BagleyBP\" \/>\r\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/bagleybp.com\\\/index.php\\\/bagley-capabilities-statement\\\/\",\"url\":\"https:\\\/\\\/bagleybp.com\\\/index.php\\\/bagley-capabilities-statement\\\/\",\"name\":\"Bagley Capabilities Statement - Bagley Branded Products\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/bagleybp.com\\\/#website\"},\"datePublished\":\"2021-06-29T17:38:05+00:00\",\"dateModified\":\"2021-06-30T15:43:04+00:00\",\"description\":\"WE ARE BAGLEY. We are an experienced one-stop marketing and branded products company. We equip our clients with the tools they need for a unique and an engaging experience, positioning ourselves as leaders in the industry as a true adjunct marketing team. Woman-Owned, Family Led Small Business: Know the decision makers because you work directly with them. \u2022 Full-Service Product Media Agency\u2022 Product Sourcing & Development\u2022 Customer & Employee Appreciation\u2022 Corporate Recognition Programs\u2022 E-Stores & Online Services\u2022 Kitting & Fulfillment\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/bagleybp.com\\\/index.php\\\/bagley-capabilities-statement\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/bagleybp.com\\\/index.php\\\/bagley-capabilities-statement\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/bagleybp.com\\\/index.php\\\/bagley-capabilities-statement\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/bagleybp.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Bagley Capabilities Statement\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/bagleybp.com\\\/#website\",\"url\":\"https:\\\/\\\/bagleybp.com\\\/\",\"name\":\"Bagley Branded Products\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/bagleybp.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/bagleybp.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/bagleybp.com\\\/#organization\",\"name\":\"Bagley Branded Products\",\"url\":\"https:\\\/\\\/bagleybp.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/bagleybp.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/bagleybp.com\\\/wp-content\\\/uploads\\\/2020\\\/06\\\/Bagley-Logo-text-only-without-tagline.png\",\"contentUrl\":\"https:\\\/\\\/bagleybp.com\\\/wp-content\\\/uploads\\\/2020\\\/06\\\/Bagley-Logo-text-only-without-tagline.png\",\"width\":1693,\"height\":360,\"caption\":\"Bagley Branded Products\"},\"image\":{\"@id\":\"https:\\\/\\\/bagleybp.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/BagleyBP\",\"https:\\\/\\\/x.com\\\/BagleyBP\",\"https:\\\/\\\/www.instagram.com\\\/bagleybrandedproducts\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/bagley-branded-products\"]}]}<\/script>\r\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Bagley Capabilities Statement - Bagley Branded Products","description":"WE ARE BAGLEY. We are an experienced one-stop marketing and branded products company. We equip our clients with the tools they need for a unique and an engaging experience, positioning ourselves as leaders in the industry as a true adjunct marketing team. Woman-Owned, Family Led Small Business: Know the decision makers because you work directly with them. \u2022 Full-Service Product Media Agency\u2022 Product Sourcing & Development\u2022 Customer & Employee Appreciation\u2022 Corporate Recognition Programs\u2022 E-Stores & Online Services\u2022 Kitting & Fulfillment","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bagleybp.com\/index.php\/bagley-capabilities-statement\/","og_locale":"en_US","og_type":"article","og_title":"Bagley Capabilities Statement - Bagley Branded Products","og_description":"WE ARE BAGLEY. We are an experienced one-stop marketing and branded products company. We equip our clients with the tools they need for a unique and an engaging experience, positioning ourselves as leaders in the industry as a true adjunct marketing team. Woman-Owned, Family Led Small Business: Know the decision makers because you work directly with them. \u2022 Full-Service Product Media Agency\u2022 Product Sourcing & Development\u2022 Customer & Employee Appreciation\u2022 Corporate Recognition Programs\u2022 E-Stores & Online Services\u2022 Kitting & Fulfillment","og_url":"https:\/\/bagleybp.com\/index.php\/bagley-capabilities-statement\/","og_site_name":"Bagley Branded Products","article_publisher":"https:\/\/www.facebook.com\/BagleyBP","article_modified_time":"2021-06-30T15:43:04+00:00","twitter_card":"summary_large_image","twitter_site":"@BagleyBP","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/bagleybp.com\/index.php\/bagley-capabilities-statement\/","url":"https:\/\/bagleybp.com\/index.php\/bagley-capabilities-statement\/","name":"Bagley Capabilities Statement - Bagley Branded Products","isPartOf":{"@id":"https:\/\/bagleybp.com\/#website"},"datePublished":"2021-06-29T17:38:05+00:00","dateModified":"2021-06-30T15:43:04+00:00","description":"WE ARE BAGLEY. We are an experienced one-stop marketing and branded products company. We equip our clients with the tools they need for a unique and an engaging experience, positioning ourselves as leaders in the industry as a true adjunct marketing team. Woman-Owned, Family Led Small Business: Know the decision makers because you work directly with them. \u2022 Full-Service Product Media Agency\u2022 Product Sourcing & Development\u2022 Customer & Employee Appreciation\u2022 Corporate Recognition Programs\u2022 E-Stores & Online Services\u2022 Kitting & Fulfillment","breadcrumb":{"@id":"https:\/\/bagleybp.com\/index.php\/bagley-capabilities-statement\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bagleybp.com\/index.php\/bagley-capabilities-statement\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bagleybp.com\/index.php\/bagley-capabilities-statement\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bagleybp.com\/"},{"@type":"ListItem","position":2,"name":"Bagley Capabilities Statement"}]},{"@type":"WebSite","@id":"https:\/\/bagleybp.com\/#website","url":"https:\/\/bagleybp.com\/","name":"Bagley Branded Products","description":"","publisher":{"@id":"https:\/\/bagleybp.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bagleybp.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bagleybp.com\/#organization","name":"Bagley Branded Products","url":"https:\/\/bagleybp.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bagleybp.com\/#\/schema\/logo\/image\/","url":"https:\/\/bagleybp.com\/wp-content\/uploads\/2020\/06\/Bagley-Logo-text-only-without-tagline.png","contentUrl":"https:\/\/bagleybp.com\/wp-content\/uploads\/2020\/06\/Bagley-Logo-text-only-without-tagline.png","width":1693,"height":360,"caption":"Bagley Branded Products"},"image":{"@id":"https:\/\/bagleybp.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BagleyBP","https:\/\/x.com\/BagleyBP","https:\/\/www.instagram.com\/bagleybrandedproducts\/","https:\/\/www.linkedin.com\/company\/bagley-branded-products"]}]}},"_links":{"self":[{"href":"https:\/\/bagleybp.com\/index.php\/wp-json\/wp\/v2\/pages\/84848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bagleybp.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/bagleybp.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/bagleybp.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bagleybp.com\/index.php\/wp-json\/wp\/v2\/comments?post=84848"}],"version-history":[{"count":25,"href":"https:\/\/bagleybp.com\/index.php\/wp-json\/wp\/v2\/pages\/84848\/revisions"}],"predecessor-version":[{"id":85054,"href":"https:\/\/bagleybp.com\/index.php\/wp-json\/wp\/v2\/pages\/84848\/revisions\/85054"}],"wp:attachment":[{"href":"https:\/\/bagleybp.com\/index.php\/wp-json\/wp\/v2\/media?parent=84848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}